Passion for problem solving.

What is the Founder's story?

Adam Badawy is a serial Entrepreneur. Real Life Experience taught him nothing replaces hard work and determination to succeed. Despite the odds, or timing, or economic excuses - it's always about opportunity and leaving no stone unturned. 

Challenges energize him and creating CHARLIE was a whole new ballgame for Adam. It was his first product he created from concept to design to consumer's hands. This sense of total and utter ownership has him obsessed and crazed. And that's a good thing!

After having gone through the challenges of prototypes and design engineering, Adam is now mentoring other inventors how to "break in" and just get going. From patents to factory inspections - it is a truly exciting process. 

If you are considering any type of entrepreneurial adventure and need a push - Adam loves to coach and help others attain their dreams. It's a delicious moment in life when you can taste success after cooking and slaving away for years.